Like all other aspects of life, the restaurant dining experience constantly evolves. As household incomes continue to increase, families opt to dine out more frequently. From seeking an easy meal option and exploring new cuisine options worldwide, to increased use of social media influence and increased urbanization, there has been a dramatic shift in consumers' dining preferences. To remain a relevant and popular dining option, owners recognize the need to meet the demands of the clientele.
Let’s look at the current trends changing the landscape of the restaurant industry.
More people are eating out
According to a survey conducted by Table Talk, upwards of 78 percent of UAE residents eat out up to two times a week. According to a study of 592 respondents based in Abu Dhabi and Dubai, nearly 75 percent said they usually eat out up to twice a week for social and family gatherings. Another 3 percent stated they eat out daily. Industry experts equate this dining increase to patrons seeking new cuisine options in an exciting and enticing environment.
Hygienic and healthier menu
The past few years have witnessed a global shift towards sustainable health and wellness. As such, diners are pickier with their menu selections. As more people opt to dine out, they seek restaurants and dining experiences focusing on healthier menus in hygienic spaces. From locally sourced produce and meats to clean and hygienic spaces that adhere to the latest health guidelines for safe dining, health is a top priority for would-be diners.
Menu Infusion
Consumers in the UAE and the greater MENA region seek to explore global and local cuisine options. Adding local dishes to your menu provides local diners with some of their favorite comfort foods while simultaneously allowing out of town guests to enjoy some of the local fares. On the other hand, exotic global dishes allow your diners to explore the four corners of the world without traveling to distant lands. By offering authentic local dishes and some new international options to try, restaurants provide their customers with the best of both worlds.
Social Media
Social media plays a significant role in the success of a restaurant. Social media platforms such as Instagram and Facebook allow users to share their culinary experiences with others. As a restaurant owner, it’s essential to have a robust social media presence. You can leverage these platforms to showcase your menu and company culture. Just be aware that users will post the good, the bad, and the ugly. You want to ensure you provide the best experience for your patrons to ensure the best social media publicity.
On-the-go food
Busy lifestyles and an amazing meal without the work have increased the demand for take-out options. Many restaurants have adapted and expanded to an easily accessible on-the-go menu for pickup and delivery. The most successful restaurants recognize their customers enjoy their favorite menu items as a take-out option.
Demanding a dining experience
Beyond the food, diners are more inclined to seek restaurants that provide their guests with an immersive dining experience. Whether you’re on your own in a new city or have lived there forever, immersive dinners, tastings, popup events and supper clubs provide diners with an experience that extends far beyond the menu. Opulent and exciting venues work to enhance your dining experience further.
Supper clubs are among the latest dining trends of immersive social dining, where local hosts invite you into their homes for a magical meal. Supper clubs provide food enthusiasts with an intimate dining experience away from the crowds. While typically 8-10 seats are available for purchase, you can also host larger groups and events at your supper club. Seats can be purchased for your private group experience, or you can experience a supper club with new people. For this reason, supper clubs are ideal for anyone looking to steer clear of crowds, distractions, and noisy venues.
While many restaurants offer diners access to invite-only supper clubs, many diners opt to book a private supper club experience hosted in the comfort of the chef's home. At BreakBread, we provide our clients with the unique experience of living in the moment and connecting with others over a fantastic meal. Our talented supper club chefs and hosts curate diverse, one-of-a-kind culinary experiences to transport your party to the various corners of the world - without having to travel.
- A new way to dine with friends and family
- Meet new people
- Dine in a new and exciting environment
- All the benefits of a restaurant experience in a safe and intimate environment with minted attendees
- Access to cuisine from all over the world
- Immersive dining experience
Elevate your dining experience with BreakBread supper clubs
Eating out is not just about the food (although that's essential too). Dining out extends to the more significant pursuit of reaching out for all of life's pleasures. At BreakBread, we provide our clients with a unique experience of living in the moment and connecting with others over a fantastic meal.
Built on the time-honored tradition of ‘breaking bread,’ we understand sharing a meal with a neighbor, a colleague, a friend, or family member, and even a stranger means something. It’s about taking the time to connect in a shared moment in time. We take great pride in connecting our clients with an exceptional culinary experience in a unique location with the intimacy of a home cooked meal.
Contact a member of our team to learn more about our current supper club experiences.
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